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What is Direct123?

Direct123 is a convenient and easy-to-use home appliances online store with competitive prices.

We at Direct123 believe that online shopping should be easy and convenient, and we strive to achieve that in our online store. All products have an easily visible price tag, showing price, discount and percentage won.

We are the largest home appliances and electronics distributor in the Baltic countries with over 12 years of experience. We are a part of large network operating all over Baltics with 22 stores and total turnover of 60 mln €.

If the desired product is not currently for sale, our client support will find it for you. We constantly hold over 10 000 items in stock in our central warehouse. And if the product is not there either, we will order it for you.

Please don't hesitate to make a personal request. Our client support center will gladly answer your questions by phone 09 3157 7012 or via e-mail

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Company information:

Antista AS, Y-tunnus 2369860-8
Laki põik 6
12918 Tallinn, Estonia


DIRECT123 buying experience

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Payment options

Our partner in financial affairs is a finnish company In you can pay using online banking, generally accepted credit cards and Paypal. Transaction security is always guaranteed! You can also pay in installments.
Order delivery

Our partner providing the delivery service is Itella Logistics OYj (post office packages) and Postnord Finland (door-to-door delivery).
Estimated delivery for the products in stock is 2-4 working days, depending upon the location.
Product are subject to 14 days return policy.
Service and maintenance

All selling products have a legal warranty in accordance with the contract (EC Directive 99/44/CE: warranty means that the goods must comply with the contract)